Monday, January 15, 2007
Bluecanoe
If you travel in northern New England at all, you may have noticed a slight change in the scenery.
The convenience stores attached to Irving gas stations used to be called "Mainway stores". They were pretty much like any other gas station convenience stores. Basic. Small. Slightly more expensive than the market.
I noticed a little while ago that that had changed.
Irving has scrapped their tired old stores and the Mainway name and all the new stores go by the strange name of "Bluecanoe". Yes, it's one word. Very dot-com-ish.
The new Bluecanoe shops are a nice change. Brightly lit and with a better selection. Good coffee, too... but it's hard to get past the really weird name.
Still. I like the logo design. I guess it will grow on me.
The convenience stores attached to Irving gas stations used to be called "Mainway stores". They were pretty much like any other gas station convenience stores. Basic. Small. Slightly more expensive than the market.
I noticed a little while ago that that had changed.
Irving has scrapped their tired old stores and the Mainway name and all the new stores go by the strange name of "Bluecanoe". Yes, it's one word. Very dot-com-ish.
The new Bluecanoe shops are a nice change. Brightly lit and with a better selection. Good coffee, too... but it's hard to get past the really weird name.
Still. I like the logo design. I guess it will grow on me.
# posted by Jim O'C @ 2:14 PM 
